With a mission to disrupt the market with our game-changing approach to hair systems it has most definitely been all stations go as we hit 2025!
We are loving our new Head Office in the North East and are super happy with the progress of our state-of-the-art recording studio which is due for completion later this year. The studio is a key moment for the company and will enable us to educate and live stream training of our sought-after courses globally, with discussions and trials already in place with Canada! Watch this space!
2024 was heavily focussed on cementing our role as Educators and this continues in 2025 with the team hitting the road across the UK, to date we have trained 155 stylists and 110 salons as Novo Pros. Our hands on and personal approach to training is second to none and our popular in-person training days at key cities across the UK offer an amazing opportunity for salons and barbers to meet the team first hand, whilst exploring the exciting growth potential that can come from becoming part of the ever-growing Novo Pro family.
Find out more: www.novocabelo.co.uk/salon-training/
International growth is in full swing with presence in Romania, Dublin, Spain and the Netherlands to date, and did we mention Canada!! We are working with the Department of Business and Trade to help aid this international growth and we are very excited about taking flight globally as we fly the flag for our sought-after concept, as one of the UKs fastest growing Hair System companies in the UK.
Following a series of accolades in 2024 including Salon Awards 2024 winners for Best New Business, Best Hair Extensions and Best Male Stylist. Finalists at the British Hairdressing Business Awards 2024 in two categories and voted 3rd Top 100 Influencers 2024, we continue our mission to normalise the hair-system market.
We are delighted to continue our Brand Partnership with the Fellowship for British Hairdressing, seen in the industry as the crème de la crème of British hairdressing, the induction into the Fellowship marked another very pivotal point in our journey.
Social media continues to be a key driver for us and provides a platform to tell our story and our emotional live reveals. Committed to disrupt the industry, we continue to lead the way with our socials racking up over 100 million views to date … watch this space
