Getting to the root of it ….

Statistics reveal that nearly 80% of men and 50% of women will experience hair loss at some point in their lives. Permanent hair loss can be devastating for any man or woman, and it can result in low confidence, low self-esteem, anxiety and depression.

Enter Novo Cabelo, striking and bang on trend, we are the company behind the game-changing hair systems which have created a social frenzy with over 24 million TikTok views for the emotional non-surgical hair transformations.

The root of the systems is in the ultra-thin membrane paired with high quality hair with over 60 colour matches, ensuring our clients receive that natural look allowing choice and inclusion for  everyone.

Expert training, matched with high quality products leads to amazing, life-changing transformations for both men and women suffering irreversible hair loss.

Voted 7th Top 100 Influencers 2022 and Social Stylist of the Year finalist at the British Hairdressing Business Awards 2022 and 2023, our Founder and Director Rob Wood is at the helm of the high-growth company.

Rob Wood, Director at Novo Cabelo said,

“Hair loss is a very emotional process, and we are here to give another option as to how individuals manage their hair loss journey. Hair loss can impact an individual uniquely in an array of ways both physically and emotionally, through our hair systems we want to give people ownership of their hair loss.

The transformations have such an impact on a client’s life – it really is an awe-inspiring feeling and brings so much satisfaction.”

With an extensive chain of Novo Pro approved salons and barbers now operating across the UK, investment in training in both the physical application and emotional journey is at the root of the success for the company.

Rob added,

“Hair loss especially in men, can have a detrimental impact on mental health and wellbeing, especially in some of our younger clients, effecting confidence and self-esteem and in turn leading to depression.

It is not just about the physical process and transformation with Novo Cabelo; the emotional process and support needs to go hand in hand, that’s why we invest heavily in a fully supportive training programme.”

Check out the amazing transformations from the team on TikTok @novocabelohair